How Real Estate Agents Can Save Time with AI

How Real Estate Agents Can Use AI to Simplify Their Work

AI is transforming how agents manage their day-to-day work, from automating routine tasks to crafting listing descriptions. The good news? You don’t need to be a tech expert to get started. Tools like SAM™, ChatGPT, and others make it easy to improve your productivity and client interactions. Here’s a breakdown of some top AI tools and how they can make your job easier.

1. Scheduling and Workflow Automation with SAM™

  • What It Does: SAM™ is an AI-powered assistant built into the SentriKey Showing Service® from SentriLock. It automates scheduling tasks, reschedules showings, sends real-time alerts, and provides traffic updates, so you don’t have to manage every detail manually.
  • How It Helps: This tool is perfect for reducing back-and-forth communication. SAM™ automatically handles showing requests, reschedules when necessary, and even tracks mileage and traffic patterns. You get more time to focus on connecting with clients and showing properties, knowing that SentriLock’s reliable technology is keeping everything on track.
  • Example: Let’s say a client needs to reschedule a showing. SAM™ can do it instantly, notifying everyone involved without you having to send a single text. It keeps your schedule efficient and keeps clients informed, so nothing falls through the cracks.

2. Writing Listings and Social Media Posts with ChatGPT

  • What It Does: ChatGPT is an AI text generator that creates polished, engaging text based on your inputs. It’s ideal for writing property descriptions, social media content, and even drafting emails to clients.
  • How It Helps: With ChatGPT, you can quickly generate content that captures the highlights of a listing or creates a catchy post. This can save you time while still giving you control over the final message.
  • Example: If you input property details—like “3-bed, 2-bath, modern kitchen, quiet neighborhood”—ChatGPT will draft a listing description you can edit or use right away. Or try it for social media to create posts that keep clients engaged without needing to start from scratch.

3. Content Assistance with Claude

  • What It Does: Like ChatGPT, Claude (by Anthropic) is a language-based AI that can help with writing tasks. Claude focuses on generating detailed, human-like responses, making it a good choice for FAQ answers, emails, and long-form content like market updates.
  • How It Helps: Claude is particularly useful if you want more depth in your responses. It’s great for crafting answers to common client questions or explaining complex topics in an easy-to-understand way.
  • Example: If a client asks about the steps in buying a home, you can use Claude to generate a helpful, easy-to-read explanation that you can save and reuse for similar questions.

4. Client Communication and Task Management with Google Assistant

  • What It Does: Google Assistant offers AI-powered reminders, scheduling help, and task management, integrating easily with your Google Calendar and Gmail.
  • How It Helps: Google Assistant can remind you about follow-up emails, schedule client calls, and even send reminders directly to your phone. It’s an efficient way to handle day-to-day tasks, especially if you’re already using Google Workspace.
  • Example: You can set reminders like “Email clients about this weekend’s open house” or “Check in on offers for property on Oak Street,” and Google Assistant will remind you at the scheduled time.

5. AI-Enhanced Marketing with Canva’s Magic Write

  • What It Does: Canva, a popular design tool, has integrated Magic Write, an AI feature that generates text within the app. This is handy for creating polished marketing materials, flyers, and presentations.
  • How It Helps: Magic Write makes it easy to create engaging text for property flyers or open house announcements, combining both design and copywriting in one place. It’s perfect if you want to create visually appealing materials quickly.
  • Example: Create a “Just Listed” flyer by entering property details, and Magic Write will suggest text you can use to describe the property. It’s a quick way to make marketing materials that look professional without hiring a designer.

Conclusion:

AI tools like SAM™ from the SentriKey Showing Service®, ChatGPT, Claude, and Google Assistant give agents simple ways to work more efficiently. Whether you’re looking to streamline scheduling, improve client communication, or write great listing descriptions, there’s an AI tool that can help. Start small, try out these tools, and see how AI can make your day easier, save you time, and let you focus on what really matters—connecting with clients and closing deals.